Take the guesswork out of reaching your audience.
Reach billions of consumers with just a few clicks using our advanced audience tools.
Capabilities: Audience targeting
Capabilities: Audience targeting
Take the guesswork out of reaching your audience.
Reach billions of consumers with just a few clicks using our advanced audience tools.
Access billions of consumers with pinpoint precision.
Drop the FieldTest Pixel and build optimized audiences based on your current customers. Choose from one our curated audiences based on observed consumer trends. Our advanced audience targeting technology takes the guesswork out of reaching your audience.
Millions of Third Party audience segments to choose from.
Prospecting is key to down-funnel performance. We’ve partnered with dozens of top data providers to bring you the most complete set of Third Party prospecting audiences available. Target by interest, brand affinity, and other consumer behaviors. Narrow down your search with age, income and geographic location data. With our tools, nothing will stand in the way of your reach.
Own all of your First Party Data and put it to use in your campaigns.
Your First Party data is your most powerful tool for unlocking consumer insights and improving marketing performance, put it to use with FieldTest. Retarget site visitors, win back cart abandoners and message new offers to previous purchasers with ease using our powerful built-in First Party Data tools.
Audience Predictor AI will deliver new customers automatically.
Even veteran marketers understand that there are limits to your intuition. FieldTest Audience Predictor takes all of your performance data and creates entirely new audiences from from your top performers and automatically adds them into your campaign builder for ease of access.
Data is at the heart of every digital ad campaign.
Simple audience selection
Build your custom audiences and implement them across all of your ad campaigns from one simple campaign builder.
Millions of audience segments
From age, gender, geographic location and income level to interests like sports fandom and food affinity, we make it easy to select your perfect prospecting audience.
Target by device with one click
Target desktop, mobile, apple or android, or even in-app inventory with a single click. Discover which devices your customers truly browse on with painless efficiency.
A/B test with ease
Save your audiences for later or build entirely new ones to test and monitor it all from the FieldTest campaign dashboard.
Advanced targeting options to take your performance to the next level.
Advanced behavioral targeting
Unlock your First Party Data and put it to use across all campaigns on all applicable channels. Cart abandoners, site visitors, past purchasers, they’re all at your fingertips.
Lookalike AI
The FieldTest Audience Predictor AI analyzes all of your traffic in real time and will present you with entirely new segments based on your top performers.
Manage it all from one platform
No more juggling budgets or comparing notes from competing platforms, we’ve brought omnichannel marketing under one roof to give your brand the best, most efficient, and most profitable marketing experience possible.
24/7 support and service
All FieldTest advertisers gain access to our email support system. Need more help? Unlock FieldTest Gold to gain a dedicated account manager, reachable 24/7.
Brands from every vertical trust FieldTest
Kickstart your campaigns with FieldTest proprietary ad segments.
Our expanded awareness suite gives you powerful new ways to connect with your audiences when they are at their most engaged.
Lifestyle Intenders
Our proprietary audience sgments will unlock proven intenders in a host of lifestyle indicators. With a wide array of segments ranging from parents with a new baby, health and fitness fiends, millennial influencers and horror movie fanatics we have proprietary audience segments to fit most brands’ audience profiles.
High Purchasing Intent
With over 2 dozen proven purchaser segments from health and beauty, online pharmacy, and general high purchasing intent, we’re sure to have something available to help your brand connect with in-market consumers who most want to purchase your products.
CBD
CBD advertising has been a challenge for many marketers, but FieldTest is here to ease the pain. With segments available for nearly every CBD product preference, we’ll help you connect with the perfect customer for whatever your brand is offering.